Voice for the channel, built by people who run it
We started in 2008 in a garage in Werribee, Victoria. Today our platform carries over a million calls a day for businesses in five countries, sold by more than 500 partners.

Our story
From a garage to five countries
Nikolay and Yury set out to build a phone system businesses could run themselves, on a network they controlled. They’ve added a country, a product or a programme almost every year since.
In 2018 we opened the platform to resellers. Our mission hasn’t changed since: give the channel the automation it needs to sell complete communications under its own brand.
What makes us different
We own the whole stack
Our own network
Our own AS numbers and IP ranges, four data centres and Tier 1 carriers. We don’t resell someone else’s voice.
Our own platform
We build the PBX, portals, billing and apps ourselves, so partner feedback turns into features.
Our own support
Level 2 voice and network engineers who know the platform, not a call centre reading scripts.
Milestones
How we got here
- 2008
Founded in Melbourne
Nikolay Tretiachenko and Yury Kirsanov start the business in a garage in Werribee, Victoria.
- 2013
Our own network
Our own AS numbers and IP ranges, with direct carrier connections.
- 2016
Multi-tenant PBX
The drag-and-drop, multi-tenant cloud PBX goes live.
- 2017
New Zealand and the UK
Services launch in two more countries.
- 2018
Partner programmes
Resellers can sell the platform under their own brand.
- 2019
Microsoft Teams
Teams Direct Routing joins the platform. ITSPA names us best multinational solution.
- 2021
SMS and website widget
Business SMS and click-to-call from any website.
- 2022
Ireland and the US
Five countries, plus the API and webhooks.
- 2023
New portal and Webphone
A new customer portal and the Webphone app.
- 2024
Call-parking wallboards
Live wallboards for parked calls, on any screen.
- 2025
PBX rebuilt
The PBX is rebuilt from the ground up.
Leadership
The people behind the platform
Co-founder and CEO
Co-founder and CTO
Managing Director
Service Desk Team Leader
Start selling voice on your terms
Three steps, and the first takes five minutes.
- ApplyTell us about your business. It takes five minutes.
- Sign the NDAWe email a short non-disclosure agreement straight away. Partner pricing follows once it’s signed.
- Meet your account managerA portal demo and help choosing the right programme.